We offer a complete livestock management ecosystem, with leading product brands that are tried, tested and trusted by producers around the world.
You know experience matters. And the range of brands we’ve brought together under the Datamars Livestock name represent decades of real-world on-farm experience.
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The first name in livestock performance, Tru-Test has been bringing rugged, innovative measurement systems to farms for decades. Our smart farming solutions are all engineered for ease of use and increased on-farm productivity.
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Smarter Insights
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Identify Livestock
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Measure Performance
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Review Performance
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Monitor Pasture
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Keeping track of your animals is simple with Z Tags. Our trusted range of identification tags and innovative applicators make tagging livestock easy, safe and compliant. From visual tags to the latest radio frequency identification systems, our products are renowned for their durability, readability and retention.
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Identify Livestock
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A world-leading manufacturer of safe animal handling equipment, Prattley sheep races and cattle yards can be found on farms across the globe. Tough, durable and lightweight, our equipment creates a low-stress environment for animals, while enabling high throughput, productivity and low on-farm labour costs.
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Measure Performance
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Built by farmers for farmers, Speedrite is a global leader in electric fence products. We have a well-earned reputation for quality, reliability and performance. Focused on effective performance, we build high quality equipment for farmers serious about getting the job done.
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Contain Livestock
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Manage Pasture
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Quality and excellence are built into every Pel electric fence system. So are cleverness and forward-thinking practicality. Pel is primarily about connectivity — between our products, you, and your land. We’ve been around a long time and our customers trust us to provide expertise, innovation and hardworking systems.
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Contain Livestock
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Manage Pasture
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Accuracy, quality and ease of use are hallmarks of NJ Phillips products, including our range of injectors, topical and oral applicators. We’ve worked closely with farmers and major animal health companies for many years, developing new application systems and custom solutions for their on-farm needs.
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Treat Livestock
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A market leading name in delivery systems for the animal health industry, Simcro offers a range that includes injectors, and topical and oral applicators. We partner with the global animal health industry to provide safe and effective solutions for administering animal vaccines and pharmaceuticals.
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Treat Livestock
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